One of the biggest polluters in oceans today are microfibers, trillions of pieces of tiny fibers made of plastic and chemical-covered non-plastics that flow into the ocean every time we wash our clothes. One fleece jacket can shed up to 250,000 pieces per garment per wash - and we all wash our clothes, so this is everyone's problem.
So how do we manage such a big dilemma? Introducing the Cora Ball, a microfiber catching ball that you throw into your washing machine that mimics coral, allowing water to flow while picking up microfibers. When you take the ball out of the washer or dryer it will have clumps of fuzz that you can throw out in the trash instead of into the oceans.
"The Cora Ball was designed as an equal opportunity fiber catcher, helping you protect our public waterways from a host of potentially harmful materials and chemicals. In the US, our clothes are 60% plastic. The rest may be made from natural materials, but they are often covered in dyes, heavy metals and other chemicals. So, it makes sense to catch all of this man-made material before it ends up throughout the marine ecosystem, in the bellies of fish, and ultimately, on our plates."
If 10% of US households use a Cora Ball, we can keep the plastic equivalent of over 30 million water bottles from washing into our public waterways every year. That's enough water bottles to reach from NYC to London!