Custom Virtual Events
TABLE OF CONTENTS
- Overview
- Facts & Figures
- Hosting a Virtual Event with Labroots
- Custom Virtual Event Demo
- Custom Virtual Event Features
- Custom Virtual Event Examples
- Custom Virtual Event Success Stories
- Event Process
- Labroots Custom Virtual Event Packages
- Persistent Virtual Event
- Scheduled Virtual Event
- Half-Day Virtual Symposium
- Mini Custom Virtual Events
- Self Service Event Packages
- Continuing Education Credits
Overview
We get it, new things are scary. But this new thing, going virtual, is really neat - let us tell you why. When you host a virtual event with Labroots you get the full package, hey, we’ve been doing this since 2008. Whether you are ready to jump right in with our persistent virtual event option, or you just want to dip your toes in with a half-day symposium, virtual events with Labroots are completely customizable to tailor your needs.
Facts & Figures
Users
4.5 Million
Average Website Sessions
2 Minutes
Average Webinar Sessions
28 Minutes
Average Virtual Event Sessions
5.26 Hours
Monthly User Sessions
639K
Annual Page Views
14.4 Million
Social Media Followers
2.4 Million+
Opted-In Newsletter Subscribers
1.06 Million+
User Location
North America: 51%
Asia: 19%
Europe: 18%
South/Central America: 6%
Oceania: 3%
Africa: 3%
User Institution Type
Academia (University/College): 35%
Hospital/Medical Center: 24%
Commericial/Industry
(Biotech/Pharma/Life Science Company): 21%
Private (CRO, CMO, Research Institute): 10%
Government: 8%
Other: 2%
Content Categories Trending Articles / Webinars / Virtual Events
Health & Medicine 9,278 / 4,280 / 325
Cell & Molecular Biology: 4,066 / 772 / 89
Technology: 3,468 / 328 / 60
Genetics & Genomics: 2,940 / 526 / 71
Microbiology 2,937 / 499 / 71
Neuroscience: 3,094 / 347 / 40
Plants & Animals: 3,217 / 126 / 16
Earth & The Environment: 3,162 / 62 / 13
Cancer: 2,413 / 539 / 79
Clinical & Molecular DX: 2,284 / 578 / 103
Immunology: 2,138 / 511 / 80
Chemistry & Physics: 2,461 / 134 / 34
Drug Discovery & Development: 1,854 / 431 / 73
Space & Astronomy: 2,226 / 10 / 0
Cardiology: 1,524 / 114 / 28
Cannabis Sciences: 937 / 164 / 22
Coronavirus: 550 / 162 / 2
Target your audience with ease!
Use Labroots’ comprehensive Audience Selection Form.
Hosting a Virtual Event With Labroots
When we say custom, we mean custom. The list of unique features that you can include in your Virtual Event Series is nearly endless, but let’s start with the basics. Each custom virtual event is hosted on a powerful virtual platform in HTML5 and fully supported on all mobile devices. We work closely with your team to ensure the event branding, design, and feel are exactly to your liking. Labroots offers a variety of templates to help get you started designing your company’s virtual experience, but our in-house design team can also take your vision and make it come to life.
It takes a village to go virtual, let Labroots help you make your virtual event an interactive experience. The experience starts with your own microsite and registration page housed on the Labroots website, from here, we walk with you in designing your event space with features such as event lobbies, auditoriums, virtual learning interactive labs, poster halls, and networking lounges, just to name a few. Whether you’re trying to emulate a physical trade show experience, a company event, a national sales or executive meeting, or showcase your products and technologies, you can explore the feature list below to help visualize your future virtual event.
Ready to
transform
your event?
Custom Virtual Event Features
- Auditorium
- Customized Rooms (Various Templates Available)
- Live Surveys/Polling
- Networking Lounge
- Virtual Laboratories
- Education/Learning Center
- API Integrations
- Courses
- Live Video Chats
- Poster Hall
- Exhibit Hall
- Photo Booth
- Custom Animated Avatars
- Agenda Builder
- Photo Gallery
- Leaderboard/Gamification
- Zoom Room Chats
- Continuing Education (CE) Credits
- Welcome Videos
- Multiple Languages
- Virtual Streaming Support*
- Job Fairs
- Entitlement
- Black and White-listing
- Attendee Tracking
- Customized and Automated Reporting
*Need onsite support? We can help with onsite virtual streaming into your virtual event.
Here’s why you should host a virtual event with Labroots:
Turn-key service and support
Real-time ROI tracking for measured success
Cost savings with greater reach
Deeper and more frequent connections
It’s always better to see for yourself, take a walk through the Labroots Custom Virtual Event demo to see first-hand what we can do for you.
Custom Virtual Event Examples
Click on a category below to view corresponding virtual event images.
Ignite Summit Series 2022
AGILENT TECHNOLOGIES
Through the incorporation of tailored event features, the Agilent Ignite Summit Series encompassed everything from continuous education to partnership. Sharing their latest advancements and new insights, Agilent brought together an exchange of ideas using Labroots as the common platform.
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HIDS Virtual Conference
THERMO FISHER SCIENTIFIC
With twenty-one hours of content that streamed live from all over the world, TFS HIDS incorporated hybrid event components seamlessly. An experience packed with unique components, TFS HIDS generated the most leads of any Thermo Fisher event.
27th Annual Conference
CODIS
Originally intended to occur in Hawaii, the Annual CODIS Conference decided to go virtual for their 27th year. Jam packed with product trainings, success stories, demos, and more, this event truly encompassed how uniquely custom and private an event can get with Labroots through various features.
Regional Meeting
FENS
The Federation of the European Neuroscience Societies (FENS) hosted a completely interactive and innovative virtual conference, with participants from all over the world. From language translation, to timing, to attendee interaction, FENS Regional Meeting truly exemplified a successful global event, gone virtual.
Instrumentation Laboratory
WERFEN
Offered at various time zones to accommodate attendees from around the world, Werfern’s Instrumentation Laboratory offered a virtual workshop, encompassing customized roundtable discussions, and other components to keep attendees intrigued.
Stago EdVantage Virtual University
STAGO
The Stago EdVantage Virtual University turned the virtual event into a complete educational platform. With exhibit halls exemplifying an evolving landscape of research and publication, the event allowed 24/7 program access, on-the-go trainings, and other enticing features for those looking to learn.
MJ Unpacked - Midwest Cannabis Markets
JAGE MEDIA
This national event showcased hundreds of Cannabis CPG brands, and prompted collaboration with retailers, manufacturers, and investors. The Labroots platform acted as a liaison to encourage these conversations in a virtual setting.
25th National Conference on Mental Health Services Research
NATIONAL INSTITUTE OF MENTAL HEALTH
Having brought together leading mental health services researchers, clinicians, and advocates, the Labroots platform acted as a common meeting place to further the discussion on mental health care improvement. Various keynote presentations and plenary panels made this event truly interactive.
Virtual NSM
CASTLE BIOSCIENCES
This National Sales Meeting offered attendees an engaging week, filled with surprises to keep things entertaining. Attendees were equipped with their own customized briefcase, with personalized schedules.
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65th Annual Biosafety and Biosecurity Hybrid Conference
ABSA INTERNATIONAL
With the goal of gathering biosecurity professionals in one place, ABSA’s hybrid symposium was set up for success, equipped with a Labroots’ Production Team member onsite to ensure virtual and physical event components acted as a seamless unit.
Influential Companies Go Virtual With Labroots
Event Process
From purchase to event launch, what to expect:
- Assigned production lead team member
- Weekly scheduled meetings
- Assigned design lead team member
- Complete a microsite checklist to launch event registration page
- Assigned marketing lead team member (if applicable)
- Coordinate marketing schedule (if applicable)
- Choose from virtual event templates or communicate customization
- Schedule speaker recordings
- Final event walk-thru
- Launch your virtual event!
Production Team
A project manager and team are specifically assigned to make your vision into a reality on the Labroots platform. We will build your event’s microsite, venue, rooms, and more - providing real-time reporting access so you can stay on top of your event and its metrics. With Labroots’ production team at your side, the creation and support for your event will be well taken care of.
Creative Team
Whether it’s designing your microsite registration page, custom booth, or interactive virtual lab – we understand the nuances of online engagement and the ROI challenges that face us all. With an average 10+ years of expertise in virtual event design our experienced, multi-faceted, creative team can help achieve the perfect look for your virtual event.
Marketing Team
Turnkey marketing solutions are guaranteed to ensure event registration and attendance from the right, targeted audience, no matter the scientific field. By becoming part of the world’s largest scientific conference series, your company will be introduced to new customers and generate high-quality leads. Coordinating and collaborating with Labroots every step of the way your event, its marketing, and all other components will be seamless.
Additionally, you will get:
1. An Audience Selection Form that finds the perfect Labroots email database to promote your custom virtual event and ensure content is marketed to the right audience.
2. A Custom Virtual Event Email Form to take advantage of Labroots expansive email list. Supply your own content, or a member of Labroots will help you create it.
3. A Custom Virtual Event Social Media Form to choose from 16 of Labroots category-based social media pages, targeting a more niche demographic for increased custom virtual event attendance and engagement.
Full Service
Labroots Custom Virtual Event Packages
We understand it’s not one size fits all, so we’ve designed three different packages to help you narrow down your event needs. Labroots custom virtual event packages vary based on the amount of content that your company intends to share and whether you’d like to share everything during a 1–2-day event or an ongoing event.
Persistent Virtual Events
Let’s start with the crowd favorite - The Labroots Persistent Virtual Event. A Persistent Virtual Event with Labroots allows companies to showcase products and research on an ongoing basis. Whether it’s additional webinars or a mini-event launch, content can be added throughout the year, with each addition marketed to target audiences for optimal event attendance.
Persistent Virtual Events include:
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One Main Event Launch
The main event launch sets the tone for the event as a whole. It includes scheduled meetings with an assigned project manager, helping to ensure the event reflects your company’s brand message and highlights your product and/or service adequately.
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Main Event Launch Support
- One Project Manager
- One Lead Designer
- One Lead Marketing Expert
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Main Event Launch Design
Choose from a variety of event templates or ask the Labroots design team to create an event space based on an image or physical office space. Designs for your main event are branded specifically to your event and include, if applicable, the necessary banners in varying dimensions for all event promotions.
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Main Event Launch Marketing
- Email Blasts x 5 (20,000 cap)
- Social Media x 6 (Facebook & Twitter), 1 x (LinkedIn)
- Banner Ad x 1 month
- Newsletter Posting & Banner Ad (2 WAVE + 2 Trending Newsletters)
- Press Release
-
Post-Main Event Webinar Series*
- Individual microsite
- Custom webinar banners with Main Event branding+
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Post-Main Event Webinar Marketing
- Email Blasts x 3 (20,000 cap)
- Social Media x 3 (Facebook & Twitter), 1 x (LinkedIn)
*Post-Main Event webinars are purchased at varying costs depending on the number of webinars desired.
+Post-main event webinar banners are provided at an additional cost.
Scheduled Virtual Events
One or two days that have it all - The Labroots Scheduled Virtual Event. A Labroots Scheduled Virtual Event runs much like a physical event, with a specific date(s) and time(s). Scheduled Virtual Events typically run for 1-2 days, can be archived in your content library, and are available on-demand for 12 months.
Scheduled Virtual Events Include:
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One Event Launch (up to 24 hours)
The event launch includes scheduled meetings with an assigned project manager, helping to ensure the event reflects your company’s brand message and highlights your product and/or service adequately.
-
Event Launch Design
Choose from a variety of event templates or ask the Labroots design team to create an event space based on an image or physical office space. Designs for your event are branded specifically to your event and include, if applicable, the necessary banners in varying dimensions for all event promotions.
-
Event Launch Support
- One Project Manager
- One Lead Designer
- One Lead Marketing Expert
-
Event Launch Marketing
- Email Blasts x 5 (20,000 cap)
- Social Media x 5 (Facebook & Twitter), 1 x (LinkedIn)
- Banner Ad x 1 month
- Press Release
- Newsletter Posting & Banner Ad (2 WAVE + 2 Trending Newsletters)
Half-Day Symposiums
More than just a couple of webinars, but not quite a full event - The Labroots Half-Day Symposium. A Labroots Half-Day Symposium provides a much smaller targeted virtual event that only runs over the course of the morning, afternoon, or evening. The Half-Day Symposium has all the perks of a Scheduled Virtual Event, including a full-event build-out, just with less overall content.
Half-Day Symposiums include:
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One Event Launch (up to 4 hours)
The event launch includes scheduled meetings with an assigned project manager, helping to ensure the event reflects your company’s brand message and highlights your product and/or service adequately.
-
Event Launch Support
- One Project Manager
- One Lead Designer
- One Lead Marketing Expert
-
Event Launch Design
Choose from a variety of event templates or ask the Labroots design team to create an event space based on an image or physical office space. Designs for your event are branded specifically to your event and include, if applicable, the necessary banners in varying dimensions for all event promotions.
-
Event Launch Marketing
- Email Blasts x 5 (20,000 cap/email)
- Social Media x 3 (Facebook & Twitter), 1 x (LinkedIn)
- 1 Month Banner Ad on Labroots.com
- 2 WAVE Newsletter and 2 Category Specific Trending Newsletter Postings & Banner Ads
Mini Custom Virtual Events
If you’re looking for just a taste of the virtual event experience, consider some of Labroots’ basics event options.
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The Webinar Event Plus Package Includes
- One Webinar
- Two Hour Event
- On-demand for 24 months
- Microsite/Registration Page
- Three Animated Avatars
- Virtual Event Venue
- Lobby/Entry Point
- Virtual Booth
- Auditorium
-
Marketing
- Email Blasts x 5 (20,000 cap/email)
- Social Media x 3 (Facebook & Twitter), 1 x (LinkedIn)
- 1 Month Banner Ad on Labroots.com
- 2 WAVE Newsletter and 2 Category Specific Trending Newsletter Postings & Banner Ads
-
The Virtual Lab Event Package Includes
- One Webinar
- Two Hour Event
- On-demand for 24 months
- Microsite/Registration Page
- Three Animated Avatars
- Virtual Event Venue
- Virtual Lab
- Auditorium
- Lobby/Entry Point
-
Marketing
- Email Blasts x 5 (20,000 cap/email)
- Social Media x 3 (Facebook & Twitter), 1 x (LinkedIn)
- 1 Month Banner Ad on Labroots.com
- 2 WAVE Newsletter and 2 Category Specific Trending Newsletter Postings & Banner Ads
Do-it-yourself
Self Service Virtual Event Packages
For 15 years, Labroots has been fine-tuning what it looks like to host and produce virtual & hybrid events. Along the way, we have developed a variety of advertising opportunities for companies in life sciences, clinical diagnostics, healthcare, and medical industries. Now, Labroots offers more than ever with Chati, a flexible, highly scalable virtual event platform that allows for the creation of unique, effective, and memorable online events.
We know that every event is different and not one size fits all, so we’ve put together a few plans full of features and services to suit everyone’s needs.
Basic
1 Day Live Event & 6 Months On-Demand
Microsite/Registration Page
1 Admin
4 Virtual Spaces (eg. Lobby, Auditorium, Exhibit Hall, Networking Lounge, etc)
Hosting
Reporting/Metrics (Dashboard)
2 hours of support (plus chat/email support)
Initial training: up to 4 hrs
Attendees: up to 5,000
Professional
1 Day Live Event & 12 Months On-Demand
5 Admins
Block/Allow Listing
Gamification
Surveys
1 Additional Event Space
8 hours of support (Plus chat/email support)
Initial training up to 8 hrs
Attendees: up to 7,500
Enterprise
2 Day Live Event & 12 Months On-Demand
10 Admins
Entitlements
White Labeling
Soft Launch/Preview
IT/Dev Support
WCAG/508 Compliance
CRM Integration
API Configuration
24/7 Support on Live Days
Attendees: up to 10,000
Continuing Education Credits
By participating in our virtual events and webinars, you can earn Continuing Education credits. Each event offers different educational credits based on the content of the event and the eligibility of the presentation. Please see below for the types of CE’s offered.
Professional Acknowledgment for Continuing Education (P.A.C.E.)
All laboratory professionals who are licensed or certified need continuing education (CE). Some employers also require CE in addition to or in place of those requirements. This includes all Medical Laboratory Scientists, formerly Clinical Laboratory Scientists or Medical Technologists (known as MLSs, CLSs, or MTs); all Medical Laboratory Technicians, formerly Clinical Laboratory Technicians (known as MLTs or CLTs); and some Phlebotomy Technicians or PBTs. Typically, they need 12 contact hours per year to meet most requirements. Labroots is an approved provider of P.A.C.E. CE credits through the ASCLS. P.A.C.E. CE credits are acceptable in all states and countries except for Florida, USA. We are an approved provider of Florida CE’s through the State of Florida CE Broker. P.A.C.E. CE credits are available during the presentations enduring (on-demand) period and expire after 2 years from the date of the live broadcast.
Continuing Education Unit (CEU)
Continuing Education Units (CEUs) earned through NSGC-approved educational opportunities will be accepted by the American Board of Genetic Counseling for purposes of Genetic Counselor recertification. Labroots works with the NSGC to provide Category 1 CEUs. The NSGC grants a CEU for all educational programs with content targeted specifically to genetic counselors (10 hours of presentation are equivalent to 1 Category 1 CEU). Following the CEU approved presentation, an attendee will be required to take a quiz of the presentation and pass it (pass no-fail), as well as fill out an evaluation and submit a $25 fee, to receive their CEU certificate. These certificates are processed and provided by the NSGC. A CEU credit is available during the presentation enduring (on-demand) period and expires after 2 years from the date of the live broadcast.
American Association of Veterinary State Boards Registry of Approved Continuing Education (RACE)
Veterinarians must certify that they have completed a certain number of hours of approved continuing education to renew their license to practice veterinary medicine. Typically, they need 36 hours per year to meet requirements. Labroots is a provider of R.A.C.E. through the American Association of Veterinary State Boards (AAVSB). Following the CE-approved presentation, an attendee will be required to fill out an evaluation of the presentation to receive their CE certificate. These certificates are processed and provided by Labroots. R.A.C.E. CE credits are available during the presentations enduring (on-demand) period and expire after 2 years from the date of the live broadcast.
